Systems social marketing: a critical appraisal
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-06-2018-0062
Using social media to create engagement: a social marketing review
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-05-2018-0046
Systematic literature review of best practice in food waste reduction programs
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-05-2019-0074
Targeting the structural environment at multiple social levels for systemic change: The case of climate change and meat consumption
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-02-2019-0024
Rethinking behaviour change: a dynamic approach in social marketing
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-10-2018-0113
Operationalizing social media in upstream social marketing: A case of shark policy in New South Wales
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-08-2018-0074
Resilience research and social marketing: the route to sustainable behaviour change
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-01-2018-0006
Using system dynamics modeling to evaluate a community-based social marketing framework
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-01-2018-0014
Special WSMC edition paper: What is this thing called money? Economic abuse in young adult relationships
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-03-2018-0028
Students’ perceptions of barriers to moderate drinking: A comparison between a wet and a dry drinking culture
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-09-2018-0102
Taking a wider view: A formative multi-stream social marketing approach to understanding human trafficking as a social issue in Nigeria
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-10-2017-0062
What’s health got to do with it? Influencing cookstove uptake in Cambodia through behaviour change communication
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-03-2018-0027
Utilising stakeholder theory for social marketing process evaluation in a food waste context
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-12-2017-0088
A tale of complexity
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-04-2018-0045
Identifying and analyzing social marketing initiatives using a theory-based approach
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-06-2018-0063
Consumer well-being research: integrating social marketing and service research
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-10-2018-0119
With whom do consumers interact?: Effects of online comments and perceived similarity on source credibility, content credibility, and personal risk perception
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-02-2019-0023
The importance of shared beliefs for social marketing programmes
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-01-2018-0013
Social marketing interventions: insights from a system dynamics simulation model
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-05-2018-0054
Increasing the effectiveness of advertisements targeting social issues in least developed countries
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-01-2018-0001
The role of theories in social marketing in predicting physical activity behavior among the youth
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-01-2018-0005
Social fairness and social marketing: An integrative justice approach to creating an ethical framework for social marketers
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-10-2018-0120
Corporate social responsibility in marketing: a review of the state-of-the-art literature
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-01-2019-0005
ExerStart: helping seniors be active and independent for less
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-06-2018-0065
Declare or dispose: protecting New Zealand’s border with behaviour change
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-09-2018-0103
Food “buycott” as an ethical choice against mafia in Italy
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-11-2018-0139
A national policy process on social marketing
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-03-2018-0032
From “Stoptober” To “Moi(S) Sans Tabac”: how to import a social marketing campaign
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-07-2018-0068
(Re)Focussing on behavioural change: an examination of the utility of hidden Markov modelling
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-04-2018-0038
What if the company’s “charity of the year” is an organisation that deals with severe to moderate mental disability?: A case study of fundraising problems and possibilities
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-01-2019-0004
Effectiveness of alcohol-prevention social marketing in the presence of alcohol advertising
来源期刊:Journal of Social MarketingDOI:10.1108/JSOCM-01-2018-0003
Embracing complex social problems
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-03-2019-0049
The wicked problem of social cohesion: moving ahead
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-12-2018-0162
Toward developing an environmental efficacy construct
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-02-2019-0017
Food, poverty and health: the lived experience for SNAP recipients
来源期刊:Journal of Social MarketingDOI:10.1108/jsocm-10-2018-0124