The influence of in-store personnel on online store value : an analogical transfer perspective
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21172
What motivates users to hashtag on social media
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21191
Going to great lengths in the pursuit of luxury : how longer brand names can enhance the luxury perception of a brand
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21247
Under the influence of a blogger: The role of information‐seeking goals and issue involvement
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21182
The effect of activity identity fusion on negative consumer behavior
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21186
Predicting consumers’ cheating behavior. The role of mental representation of goods and psychological ownership
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21254
Menu positions influence soft drink selection at touchscreen kiosks
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21248
Dirty weekends and personal hygiene products: The embodiment of casual sex in marketing
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21198
Pride in my past: Influencing sustainable choices through behavioral recall
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21178
Fifty shades of food: The influence of package color saturation on health and taste in consumer judgments
来源期刊:Psychology & MarketingDOI:10.1002/mar.21317
Comparing measures of persuasion knowledge adapted for young children
来源期刊:Psychology & MarketingDOI:10.1002/mar.21266
Intrasexual female competition and female trust in gay male sales associates’ recommendations
来源期刊:Psychology & MarketingDOI:10.1002/mar.21310
Re‐examining the effects of aging on household recycling behavior: A study in France
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21200
Drivers and outcomes of political candidate image creation: The role of social media marketing
来源期刊:Psychology & MarketingDOI:10.1002/mar.21271
Status of brands in children’s consumption: What letters to Santa posted on La Poste website tell us
来源期刊:Psychology & MarketingDOI:10.1002/MAR.21153