Cutting through Content Clutter: How Speech and Image Acts Drive Consumer Sharing of Social Media Brand Messages
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY032
Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY039
On a Need-to-Know Basis: How the Distribution of Responsibility Between Couples Shapes Financial Literacy and Financial Outcomes
来源期刊:Journal of Consumer ResearchDOI:10.2139/SSRN.2616867
Therapeutic Servicescapes and Market-Mediated Performances of Emotional Suffering
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY046
The Influence of Incidental Similarity on Observers’ Causal Attributions and Reactions to a Service Failure
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY050
Making Each Unit Count: The Role of Discretizing Units in Quantity Expressions
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY036
Does Time of Day Affect Variety-Seeking?
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY061
Curiosity Tempts Indulgence
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY055
No Small Matter: How Company Size Affects Consumer Expectations and Evaluations
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY042
Room for Opportunity: Resource Scarcity Increases Attractiveness of Range Marketing Offers
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY059
Parenting Motivation and Consumer Decision-Making
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY038
Head versus Heart: The Effect of Objective versus Feelings-Based Mental Imagery on New Product Creativity
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY058
When Busy Is Less Indulging: Impact of Busy Mindset on Self-Control Behaviors
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY069
The Fun and Function of Uncertainty: Uncertain Incentives Reinforce Repetition Decisions
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY062
Learning to Become a Taste Expert
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY054
Extending the Boundaries of Sensory Marketing and Examining the Sixth Sensory System: Effects of Vestibular Sensations for Sitting versus Standing Postures on Food Taste Perception
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCZ018
Consumer Movements and Value Regimes: Fighting Food Waste in Germany by Building Alternative Object Pathways
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCZ004
Charities Can Increase the Effectiveness of Donation Appeals by Using a Morally Congruent Positive Emotion
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCZ012
A Quiet Disquiet: Anxiety and Risk Avoidance due to Nonconscious Auditory Priming
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY068
Guilt Dynamics: Consequences of Temporally Separating Decisions and Actions
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY049
In Brands We Trust? A Multicategory, Multicountry Investigation of Sensitivity of Consumers’ Trust in Brands to Marketing-Mix Activities
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCZ026
The Bad Can Be Good: When Benign and Malicious Envy Motivate Goal Pursuit
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY077
Hedonic Contrast Effects Are Larger When Comparisons Are Social
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY070
Ignored or Rejected: Retail Exclusion Effects on Construal Levels and Consumer Responses to Compensation
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCZ021
Filling an Empty Self: The Impact of Social Exclusion on Consumer Preference for Visual Density
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCZ011
Nonconscious Nudges: Encouraging Sustained Goal Pursuit
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY071
Identity threats, compensatory consumption, and working memory capacity: How feeling threatened leads to heightened evaluations of identity-relevant products
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY060
Slider Scale or Text Box: How Response Format Shapes Responses
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY057
Similarity as a Double-Edged Sword: The Positive and Negative Effects of Showcasing Similar Previous Winners on Perceived Likelihood of Winning in Sweepstakes
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY041
The meaning of distraction : How metacognitive inferences from distraction affect brand attitudes
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCZ035
Lead by Example? Custom-Made Examples Created by Close Others Lead Consumers to Make Dissimilar Choices
来源期刊:Journal of Consumer ResearchDOI:10.2139/SSRN.3667983
Restraint That Blinds: Attention Narrowing and Consumers’ Response to Numerosity in Self-Control Decisions
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY078
A Sweet Romance: Divergent Effects of Romantic Stimuli on the Consumption of Sweets
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCY044
Was Television Responsible for a New Generation of Smokers
来源期刊:Journal of Consumer ResearchDOI:10.1093/JCR/UCZ024