Servitization strategies from customers’ perspective: the moderating role of co-creation
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-02-2017-0028
Servitization and digitalization in manufacturing: the influence on firm performance
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-12-2018-0400
Customer integration into supply chains: literature review and research propositions
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-07-2017-0162
The dark side of coopetition: when collaborating with competitors is harmful for company performance
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-01-2019-0057
Knowledge co-creation in Open Innovation Digital Platforms: processes, tools and services
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-09-2018-0276
Social media influence on the B2B buying process
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-12-2018-0403
How social media usage influences B2B customer loyalty: roles of trust and purchase risk
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-07-2018-0211
Co-creation of value-in-use through big data technology- a B2B agricultural perspective
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-12-2018-0411
Value-based selling: a multi-component exploration
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-02-2017-0037
Moderating effects of institutional factors on relationship quality: a comparative analysis of the US, Brazil, and China
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-02-2018-0062
Integrating reciprocity into a social exchange model of inter-firm B2B relationships
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-07-2018-0219
Country-of-origin effects on industrial purchase decision making: a systematic review of research
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-07-2017-0169
The importance of customer’s perception of salesperson’s empathy in selling
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-03-2017-0073
Fuzzy front end of innovation: a dual theoretical rationale
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-06-2017-0144
Supply chain flexibility and mass personalization: a systematic literature review
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-03-2019-0105
Industrial marketing research: a bibliometric analysis (1990-2015)
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-07-2017-0167
Arabic business relationship characteristics: a social capital perspective
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-06-2017-0140
Multimarket competition and innovation in industrial markets: Spain and Colombia in comparative perspective
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-01-2019-0043
On the verge of disruption: rethinking position and role – the case of additive manufacturing
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-10-2018-0293
Must have or nice to have
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-09-2017-0209
Evaluating channel partner’s performance: impact of task environments on the relevance of measurement metrics
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-04-2018-0124
Towards a better understanding of organizational buying behavior across cultures: empirical evidence from the Arabian Gulf
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-12-2017-0323
How ethical leadership cultivates radical and incremental innovation: the mediating role of tacit and explicit knowledge sharing
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-05-2019-0180
Customer involvement and NPD cost performance: the moderating role of product innovation novelty
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-05-2018-0153
Power-based behaviors between supply chain partners of diverse national and organizational cultures: The crucial role of boundary spanners’ cultural intelligence
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-05-2018-0179
How to recover B2B relationships after a failed online reverse auction
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-02-2019-0095
Engaging in engaged B2B scholarship: relevance squared
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-11-2018-0335
Where do we go from here? The future of B2B governance research
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-10-2018-0308
Customer orientation and success in introduction of new products: an empirical study in an emerging economy
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-11-2018-0361
How can challenger marketers target the right customer organization? The A-C-O-W customer organization profiling matrix for challenger marketing
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-02-2017-0039
Value formation with immersive technologies: an activity perspective
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-12-2018-0407
Analysis of enablers for vertical integration to enhance rural employability
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-11-2017-0276
Integrated marketing channel relationships: integration dimensions and channel performance
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-01-2018-0050
Interpersonal practice in project marketing: how institutional logics condition and change them
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-03-2018-0116
Self-justification for opportunistic purchasing behavior in strategic supplier relationships
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-03-2017-0077
Balanced centricity and triads: strategies to reach ecosystem equilibrium in the arts sector
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-12-2018-0389
The unobserved signaling ability of marketing accountability: can suppliers’ marketing accountability enhance business customers’ value perceptions?
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-05-2018-0156
Driving innovation in supply chains: an examination of advanced manufacturing and food industries
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-03-2019-0101
The role of entry nodes in industrial firms’ internationalization: the significance of network structures for value innovation
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-11-2017-0289
B2B marketing renaissance in business schools
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-06-2019-0308
Factors explaining a cost-based pricing essence
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-12-2018-0373
A conceptualization of corporate social (ir)responsibility and moral intensity in the supply chain
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-01-2019-0031
Can artificial neural network models be used to improve the analysis of B2B marketing research data
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-01-2019-0060
The moderating role of environmental munificence on innovativeness in B2B markets
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-04-2019-0153
A game theoretic analysis of dual-channel supply chain with nash bargaining fairness concern
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-11-2018-0347
Buyer–seller relational engagement and seller brand equity
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-01-2019-0062
Leaders in industrial marketing research: 25 years of analysis
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-12-2018-0367
Tackling service quality in the telecommunication B2B market
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-05-2018-0160
The intersection of legitimacy needs, actions and reform policy: the case of private higher education
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/JBIM-10-2018-0314
Effect of B2B advertising on firm’s market value: CSR as a strategic complement
来源期刊：Journal of Business & Industrial MarketingDOI：10.1108/jbim-01-2019-0013
